How much does it cost to advertise in the West Island?
Advertising costs vary depending on the channel, campaign length and audience.
West Island Buzz offers single-issue sponsorships and multi-issue campaigns.
Visit the Advertise page
or contact us for current availability and pricing.
How does newsletter sponsorship work?
A business is featured in a sponsored placement inside an upcoming newsletter issue.
The placement can include a business image or logo, short promotional copy and a link, phone number or call to
action.
Can I advertise for just one issue?
Yes. Single-issue sponsorships are available and can be a good option for a special offer,
event, promotion or first campaign with West Island Buzz.
Is there a minimum commitment?
No long-term commitment is required for businesses that want to start with a single issue.
Multi-issue campaigns are also available for businesses that want repeated exposure over time.
What areas does West Island Buzz cover?
West Island Buzz covers communities across Montreal’s West Island, including Pointe-Claire,
Dorval, Beaconsfield, Kirkland, Dollard-des-Ormeaux, Pierrefonds-Roxboro,
Sainte-Anne-de-Bellevue, Baie-D'Urfé and Senneville.
How many subscribers does West Island Buzz have?
West Island Buzz currently reaches more than 1,000 local subscribers,
with an audience focused entirely on Montreal’s West Island.
What is the West Island Buzz open rate?
West Island Buzz typically sees an open rate of around 65%.
Open rates can vary by issue, subject line and season.
What types of businesses are a good fit?
West Island Buzz can be a strong fit for businesses that primarily serve local residents.
Examples include:
Restaurants
Home services
Fitness studios
Retailers
Real estate
Family activities
Professional services
Local events
Do I have to write the advertisement myself?
No. You provide the key details about your business, promotion and goal,
and we can help shape that information into a clear, reader-friendly sponsored placement.
Can I include a link or call to action?
Yes. Sponsored placements can include a website link, booking page, phone number,
offer or other clear call to action so readers know what to do next.
How often is West Island Buzz sent?
West Island Buzz is sent regularly to subscribers with local events,
recommendations, community information and featured businesses.
Sponsorship availability depends on the upcoming issue schedule.
Is newsletter advertising worth it for a local business?
Newsletter advertising can be effective when the publication’s audience closely matches the business’s target
market.
For local businesses, a community newsletter can offer strong geographic relevance because the audience is
already concentrated in the area the business serves.
How is newsletter advertising different from Facebook Ads?
Facebook and Instagram Ads allow businesses to target large audiences using demographics, interests and
behaviour.
Community newsletter advertising starts with an existing local readership and places the business inside
content readers have actively chosen to receive.
Many businesses use both channels together.